Sep 8 2008
The one year-old audio brand Vers is taking a very different path than the rest of the plastic iPod sound system world with its sustainably-designed wood sound system line. Its most recent addition: Bamboo.
"Bamboo is a truly amazing plant - it grows incredibly fast, is harvested and finished by hand and looks absolutely beautiful," says David Laituri, co- founder of Vers. "It is by far the most sustainable, renewable 'wood' material on the planet. When combined with 3/8" thick cabinet walls, it sounds more natural as well."
"We were pleased by the response to Bamboo in a recent test launch. Natural Cherry, Natural Walnut and Dark Walnut were also quite popular, but we found our customers actively seeking out Bamboo as a unique alternative," says Vers co-founder Tim Trzepacz. "It also highlights our company's deep, ongoing commitment to energy efficiency, carbon reduction and sustainable design."
The Vers 2X is designed with a more sustainable mind-set, with wood selected from managed plantation sources, 100% post-consumer recycled packaging materials and energy-efficient components.
The Vers hand-crafted wood iPod sound system brand was founded in 2007. The company's first product, the Vers 2X, is offered in four hand-crafted wood finishes (Bamboo, Walnut and Dark Walnut available late October) and is distributed internationally in thirteen countries. The Vers 2X has a MSRP of $179 USD. Visit http://www.versaudio.com for more details on our sustainability efforts, a complete retailer listing, detailed product specifications, company information or just to say hello.