Nov 30 2009
DuPont and Linda Fisher, the company's chief sustainability officer, are featured in the current issue of Fortune Magazine regarding sustainability leadership and associated business growth opportunities. Linda was interviewed in October by Fortune Editor Geoff Colvan before a live audience. The interview culminated in a multimedia package that includes video, a slideshow and written interview Q&A.
"The main reason Fisher's job is demanding is not environmental compliance issues, but rather its place at the center of the future economy, where DuPont and its competitors seek business opportunities and growing profits in making the planet greener," the article notes.
"At DuPont that means looking at our major markets and seeing the megatrends that are going to affect those markets,” Linda said, “and identifying our opportunities to grow business."
Fortune features Linda talking in detail about:
- Business growth opportunities with sustainable product offerings.
- What a chief sustainability officer does.
- Why sustainability is sustainable -- even through a recession.
- Why the company supports passage of U.S. legislation on climate change and energy.
To read the article and access a 4.4 minute video of the interview, click here.