Mar 22 2008
Plymouth Rock Studios and Enterprise Rent-A-Car today announced a new green partnership that will bring an increase in hybrid vehicle use to the town of Plymouth and to the state of Massachusetts.
Enterprise Rent-A-Car will serve as an official Green Alliance Partner of Plymouth Rock Studios and has committed to an expansion of its Plymouth-based hybrid vehicle fleet to meet the demand of the first all green film and television studio campus in the world.
This strategic alliance will provide alternatively powered hybrid vehicles to meet the vehicle rental demand of studio executives, actors, production entities and guests working at the studio.
Hybrid Vehicles
Hybrid Electric vehicle of HEVs is any vehicle which uses two or more sources of power. Hybrid electric vehicle today uses a combination of an internal combustion engine of a conventional vehicle and a battery and electric motor of an electric vehicle are used.
As a result, twice the fuel economy of a conventional vehicle as well as much of the energy and environmental benefits from an electric vehicle can be achieved. Other benefits such as improved fuel economy and lower emissions can also be reached.
Protecting the Environment
"We see this as a major step forward in demonstrating our commitment to protecting the environment," said Thom Black, a managing partner at Plymouth Rock Studios. "To have a company like Enterprise Rent-A-Car join us as one of our lead Green Alliance Partners sends a strong signal that Plymouth Rock Studios intends to lead by example."
Plymouth Rock Studios is a film and television production campus being developed in Plymouth, Massachusetts. Upon completion, Plymouth Rock Studios will be the most technologically advanced film and television studio campus ever to be constructed.
Enterprise Rent-A-Car is the largest rental car company in North America and has demonstrated a commitment to alternatively powered vehicles. Enterprise last year announced a carbon offset program allowing customers the opportunity to participate in reducing the carbon emissions created by an average rental car, and the company has agreed to match customer contributions dollar-for-dollar up to a total of $1 million. In addition, the company has committed to having the nation's largest fleet of fuel-efficient vehicles.
Enterprise donated $25 million to create the Enterprise Rent-A-Car Institute for Renewable Fuels at the Donald Danforth Plant Science Center, as well as committing to plant 50 million trees over the next 50 years.
"Plymouth Rock Studios represents what can happen when people are committed to a best-in-class community that honors its natural heritage. We are thrilled to be a partner in their effort," said Andrew Feldman, Enterprise Rent-A-Car Regional Vice President of Plymouth.